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OUR GOAL: TO PROVIDE TOP QUALITY STRENGTH MEDIA,PRODUCTS, EVENTS & EDUCATION

ESTABLISHED IN 2017, GENERATION STRONG ASPIRES TO BE THE HUB FOR ALL THINGS STRENGTH IN THE MIDDLE EAST. WHETHER ITS EVENTS, MEDIA, APPAREL, EDUCATION OR JUST INFORMATION ON STRENGTH IN THE MIDDLE EAST, GENERATION STRONG HAS YOU COVERED. CREATED TO PROMOTE, CONNECT, INFORM, UNITE ALL GENRES OF STRENGTH TRAINING, WE ARE YOUR ONE STOP SHOP FOR ALL THINGS STRENGTH IN THE MIDDLE EAST.

THE TEAM

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'RAY' AARAF LILANI

THE CREATOR

EX BODYBUILDER TURNED WANNABE POWERLIFTER. A STRENGTH COACH, EX FITNESS MANAGER AND EDUCATOR RAY SPENT THE LAST 8 YEARS OF HIS LIFE TRAINING, TEACHING AND LEADING IN THE FITNESS INDUSTRY. RAY ASPIRES TO MAKE THE MIDDLE EAST A BETTER PLACE TO LIFT!! (SORRY MARK BELL, KINDA STOLE AND REMIXED YOUR LINE)

FROM FAT KID TO BODYBUILDER TO STRENGTH COACH AND LEADER, ITS BEEN RAYS VISION AND DREAM TO PROMOTE STRENGTH AND FITNESS TO ALL. TAUGHT BY SOME OF THE BEST IN THE WORLD INCLUDING CHARLES POLIQUIN, DMITRY KLOKOV, ED COAN, CHRIS AND ANNE FREDERICK, KEVIN DARBY AND GOODLIFE FITNESS, IT’S BEEN RAYS DREAM TO HAVE THAT SAME LEVEL OF QUALITY, TO PROMOTE THE RIGHT PEOPLE AND TO DO HIS PART IN HELPING THE INDUSTRY BE THE BEST.

RAY CREATED GENERATION STRONG TO HELP PROMOTE, GROW AND HELP THE STRENGTH COMMUNITY IN THE MIDDLE EAST. AS A GOOD FRIEND OF HIS, NSUANI BAFFOE WOULD SAY ‘BE THE PERSON BEHIND THE PERSON’. GENERATION STRONGS YOUTUBE CHANNEL, WEBSITE AND B2B DIVISION DOES JUST THAT.

IN HIS SPARE TIME RAY LOVES TO SIP ON A CUP OF COFFEE, DRAW AND DREAM.

RAY CERTIFICATIONS INCLUDE: FST L3 (FASCIAL STRETCH THERAPY), PICP, CROSSFIT L1, BIOSIGNATURE, DTS POWERLIFTING, DTS WEIGHTLIFTING, DTS L1 AMONGST OTHERS.

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JESSE AKISTER

THE DREAMER

JESSE IS AN EX-WANNABE CROSSFIT ATHLETE TURNED ELITE POWERLIFTER. A COACH AND AMBASSADOR FOR WOMEN IN STRENGTH SPORTS. LOVER OF CHOCOLATE, COFFEE AND AUTHENTIC PEOPLE. JESSE JOINED US IN AUGUST 2017 SPEAR HEADING OUR BUSINESS DEVELOPMENT AND CREATING THE SHERO SUMMIT.

AFTER SUCCESSFUL CAREERS IN FASHION MAKEUP, VVIP AVIATION AND CORPORATE TRAINING, SHE FOUND HER REAL LOVE OF HELPING PEOPLE CHANGE THEIR LIVES THROUGH FITNESS.

JESSE COMPETED IN THE 2013 ASIA AND 2016 MERIDAN CROSSFIT REGIONALS AS A TEAM ATHLETE BEFORE DECIDING TO TRANSITION COMPETING SOLELY IN POWERLIFTING.

HEAD CROSSFIT COACH AT WAREHOUSE GYM DUBAI, LEADING THE COMMUNITY TO BE THE HEALTHIEST VERSIONS OF THEMSELVES. IN HER SPARE TIME, SHE’S WORKING ON HER LONG-TERM PASSION PROJECT, THE SHERO SUMMIT AND ITS ONLINE COMMUNITY.

THE SHERO SUMMIT IS A WOMENS EVENT, BRINGING INDUSTRY LEADERS IN MEDICINE, FITNESS AND SPIRITUALITY TO TEACH AND BUILD A SUPPORTIVE COMMUNITY SHARING HIGH QUALITY INFORMATION TOWARD MUTUAL GROWTH.

SHE HOLDS THE CROSSFIT L1 & L2 CERTIFICATIONS ALONG WITH CROSSFIT POWERLIFTING & PT L3

PLEASE REACH OUT TO US, WE WOULD LOVE TO HEAR WHAT YOU THINK:

FOR B2B INQUIRIES:

GENERATION STRONG IS A WHITEFEATHERS GROUP FZC COMPANY